PPC 2011年度奖项
 

PPC年度奖项公布，五个奖项被4个包装盒获得。

第一个：年度包装
第二个：非折叠纸盒
第三个：折叠纸盒+创意
第四个：评委大奖

后面2个获奖的不知是什么原因。

第一个盒子：This limited edition cereal box for the 2010 Olympics Hockey Shoot Out featured a 3D interactive hockey game on its back panel. Even though the intricate game has many complex pieces, the carton was designed in such a way that it could be run through General Mills' high-speed packaging line, thus keeping costs to a minimum and getting the product to market quickly.
这一为2010冬季奥运会冰球比赛推出的限量版食品盒，在背面设计了一个3D冰球交互游戏。虽然有很多很复杂的部件，盒子的设计使得General Mill的高速生产线并未受到影响，最大限度地控制了生产成本，交货也很迅捷。

第二个盒子：This package impressed the judges with its complex design that required multiple diecutting and laminating steps before being painstakingly hand-assembled.

这个包装在最后手工组装之前经过了多次模切盒裱合，复杂设计打动了评委。

第三个 Each unique, heart-shaped box was glued to hold a bag of M&M's in place and then hand-locked via a tab on its back panel. To keep the smallest carton from tearing when loading the M&M's bag, Graphic Packaging designed an innovative diecut relief area that was glued for added strength.

每个心形纸盒装一袋M&M巧克力，然后通过背面的一个舌头，手工锁合。盒子上创新设计了一个模切形状，通过粘合来加强盒子强度，避免放入巧克力是撕破盒子。

--这样看，应该主要在设计上。可惜看不到展开图。

第四个 New this year is the Judges' Award, which was introduced by the jury to honor an exceptional example of paperboard packaging that was neither a folding carton nor a rigid box. This cosmetics display for Estee Lauder was created by laminating 28 layers of .024 SBS, and then trimming it on a guillotine cutter. Paperboard was selected over more traditional foamcore and wood because it could be easily recycled after use.

今年新的评委大奖颁给了一个特别产品，它既不是折叠纸盒，也不是硬纸盒。这个雅诗兰黛的化妆品展示，是由28层.024sbs(0.6mm白卡？)裱起，然后在切纸机上成型。纸张的材料经过选择，使之更易于回收。

还漏了一个环保奖http://www.ppcnet.org/LinkClick.aspx...o%3d&tabid=386

Holographic effects are usually achieved by laminating non-biodegradable PET to boxboard, which makes the package unrecyclable. PaperWorks, however, achieved an equivalent holographic effect by micro-embossing a common reflective coating to the boxboard. This process not only cost less to produce but also eliminated the need for the additional lamination step at an off-site facility, thus saving money on transportation, energy, and raw materials.

说的就是以折光凹凸来代替全息效果，降低成本，并且利于回收。

ESTEE LAUDER用的这个28层的纸裱的？做纸砖了成，:gloatingly_smile:

不过看那个图片上有“PLEASE REMOVE FILM”应该是底下放粉饼类的，为了达到这个高度，做了28层单粉类的材料的重复堆叠，同时保证纸边是白色的，不过这个为保证纸边是白色的这个做法好象不靠谱，现在纸商都可以一次性做两三毫米厚度的全白板了啊，或是不如四边滚金边成白色:victory:


第5个已经应用的太广泛很普通了，现在很多日用化工品包装还有化妆品包装都早用上了啊，不过还是非常感谢楼主的分享啊，嘿嘿

没看到过雅诗兰黛的这款包装，怀疑每一层或至少一层是可以撕下来的，然后，能看出来上面那位姑娘相貌上的变化，作为使用化妆品的效果。

很不錯的包裝設計...
看來得獎不是沒有原因的..
值得參考和學習..